Live in the Vineyard wrapped up their 10th Anniversary’s three-day “Once in the Lifetime” music event paired with wine and food among the back drop of harvest vines at boutique wineries in the Napa Valley. 

This unique musical celebration is not open to the public.  250 Sweepstake winners along with music industry personnel and sponsoring partners saw over a dozen star-studded artists and emerging singer songwriters performing in an acoustic format. What sets this festival apart from others is it exclusivity and intimate settings with many artists telling stories and sharing behind the scenes inspirations for their songs.

Attendees were split among several VIP luncheons with performers at each.  Some were exclusive to music executives. Those performers included Michael Franti, Mat Kearney, Blue October, Maggie Rose, Patrick Droney, Rachel Reinert, Brynn Elliott, Emerson Hart, and Logan Brill. 

Multi-Platinum selling artists Jason Mraz and Matt Nathanson headlined the line-up Friday night at the Lincoln Theater in Yountville.  Both artists performed at the very first Live in the Vineyard ten years ago and have made additional appearances through-out the years.  Mraz teamed up with musician Toca Rivera dazzling the audience with his pure voice and witty stories while Nathanson rambunctious playfulness had the audience on their feet. Actress Rita Wilson, also a singer songwriter took to the stage as well.  Whitney Woerz and Blaine Mitchell also performed that night.

Among the Vines at Liana Estate

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Sutter Home Winery and Trinchero Family Estates have been an on-going sponsor of LITV for many years.  On Saturday, they hosted guests to a VIP lunch in a tented pavilion with their vineyards as a backdrop.  Multi-Platinum selling artist Jewel, took to the stage with her guitar, telling stories of her challenging past and hopes for the future.  She played a few of her fan favorites and introduced a new song on her newest album to help raise awareness for her non-profit foundation called Higher Ground for Humanity.

LITV attendees were back at the Lincoln Theater Saturday night for Discovery Night with new artists, which included: Andreas Moss, Patrick Droney, Emily Bear, Dean Lewis, Haley Reinhart and Maggie Rose.

The weekend concluded at the picturesque Liana Estates in the Carneros District of Napa Valley with a Sunday Brunch.  Cassadee Pope, Seth Ennis, Liz Rose, Phil Barton and Jon Randall.

LITV is held twice a year in the Napa Valley in the spring and fall.  If you are interested in a chance to win a trip to the Napa Valley and participate in this music series go to for contest rules.  Tickets for LITV are only available through special radio station promotions featured on websites that includes Westwood One, Cumulus and local participating stations. Tickets are also available through exclusive sweepstakes and offerings from LITV’s partnerships and sponsors including Sutter Home Wines, Southwest Airlines, Anheuser Busch, National & Enterprise Rent-A-Car and the Sacramento International Airport.


Story & Photos Courtesy of Kari Ruel of Napa Valley Life Magazine