Love In Every Bite
A café is more than a café when the next visit cannot come soon enough. Great food plus good vibes – That’s where the wow factor comes in at Southside Café.
At all three restaurants—Carneros, the original location; Yountville, at Stewart Cellars, and the newest Century location in South Napa—founders Morgan and Irma Robinson said, “there’s a little love in every single thing” they do. The mission is to ensure that every customer encounter meets and beats expectations, right down to the high-end Wrecking Ball espresso.
Irma indicated that their selection in a coffee roasting partner was influenced by time spent in Melbourne, Australia, where coffee is a lifestyle. “It all matters,” the multi-talented couple explained, “and our team’s nonstop efforts to deliver excellence pays off when we see big smiles and hear people say they love Southside.” An integral part of consistency to deliver excellence is brought by the Director of Operations, Evan Dodge.
They do see plenty of smiles. The three successful, community-centric restaurants serving breakfast and lunch have grown from a diverse culinary background and extensive travel. Morgan is a classically trained chef with a strong culinary team, and Irma guides customer experience, sharing in menu creation that drives the trademark California cuisine with a Latin twist. Together, they’re focused on “being chef-y and interesting while using fresh, good products that resonate with locals,” such as the popular Chilaquiles and Biscuits & Gravy.
“Our team’s nonstop efforts to deliver excellence pays off when we see big smiles and hear people say they love Southside.”
Reinforcing the community aspect, there’s a strong “Dine + Donate” commitment around kids and animals via Napa Humane and Cope Family Center. Irma explained, “Our customers feel a big part of every element of the brand experience.” Most recently, Morgan and Irma have been hard at work to create “Buddy’s Burgers,” so-called after a nickname for their son, who loves hamburgers. It’s a Southside Century two-night midweek series of winter popup events that feature four different smash burgers. For the less adventurous, there’s a delicious cheeseburger. For more adventurous palates, there’s a Latin-inspired Chivito SmashBurger: a crispy Akaushi patty, ham, bacon, fried egg, provolone cheese, grilled onions, lettuce, tomato, mayo, and chimichurri, topped with two green olives.
To avoid disappointment, plan ahead for Fried Chicken Fridays, order online, and pick up at the Century location between 4 p.m. and 6 p.m. Or get in touch to order catered platters or boxed meals for pickup or delivery. All three locations can be booked as a venue for a hosted occasion. All Southside locations have outdoor seating with winterization and rain covers ready to welcome guests for breakfast or lunch from 8 a.m. to 2 p.m. Also available, wine to-go from several beautiful wineries that Southside Café is proud to call their Napa Valley friends.
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Article By: Laurie Jo Miller Farr // Photos By: Emma K. Morris